What if health commitments could also be a brand opportunity?

It’s been a year since we’ve been dancing to the coronavirus tune. And this pandemic has changed our life, our relationship to brands and forced us to adapt. So,  you…

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New ways for brands to approach the identity revolution

With social interactions currently being redefined and groups coming to the fore, Younited proposes an examination of the major issues facing brands through the prism of brand evolutions and relationships.

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Three key factors for brands in 2021

As we start 2021, we can only hope they’ll be some improvement on 2020, a year of crisis. Every year, we resolve to improve on what went wrong in the…

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Fabrice Renard, Associate Creative Director

Each month, we shine a light on a member of the #LogicTeam. Today, we present Fabrice Renard, Associate Creative Director of the  agency.

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Laura Bénéteau de Laprairie, Project Manager

Logic Design is first and foremost a team. On a monthly basis we shine a light on a member of #TeamLogic to present the people behind the scenes. Today we…

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? Open Podcast – How blockchain technology can help boost loyalty?

See you today for a new episode of our Open Podcast dedicated to blockchain opportunities! ? Click here to discover the podcast! ?  Enjoy listening!   Keywords : branding agency,…

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IGGI : Logic Design makes Laurastar’s latest innovation structural

Laurastar, an iconic Swiss brand specialise in textile care launches IGGI, an innovative steam purifier which delivers at high pressure and disinfects textiles and objects.

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Less is more, on the brands side

‘Less is more’ is often seen through the prism of aesthetics. However, it can it can be way more and provide powerful insights for brands.

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Less is More, on the design side

Optimising with renewed gusto   To embrace the truth is to reduce the packaging to its absolute basics.  It entails embracing a transparent moral value which surpasses all marketing speeches.…

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Elsa Lorich, the Art Director

Logic Design is first and foremost a team. Each month, we shine a light on a member of the #LogicTeam and introduce you to the people behind the scenes. Today,…

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Eco-design or the ambition of nature

What appeared to be an option ten years ago is now an obvious societal choice. The environmental responsibility needed for the planet and consumers means that we are rethinking our…

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The confinement is over… now what ?

Faced with an unprecedented situation, a space for sharing was created. Each week, one of our employees expressed his or her thoughts and feelings. Today, the first interviewee,

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